Prosperity Masu (Lucky Wooden Cup) Charm — Otori Shrine

Otori Shrine — affectionately known as 'Otori-sama' — is the birthplace of Japan's legendary Tori no Ichi festival, drawing approximately 800,000 visitors each November. Enshrining the God of Commerce and the God of Victory, this shrine has been Tokyo's ultimate holy ground for business success since the Edo period.

This ornate wooden masu (measuring cup) is a powerful symbol of prosperity and good fortune. In Japanese tradition, the masu represents 'increasing' blessings — a play on words, as 'masu' (升/増す) means both the cup and 'to increase.' Blessed with prayers for thriving business and warding off evil, this charm brings the vibrant energy of Tori no Ichi directly into your home or office. Display it near your workspace or cash register as an elegant, meaningful invitation for abundance.